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The Vaccines and Society Unit (VAS)

The Vaccines and Society Unit (VAS) is a multidisciplinary research centre hosted at the Oxford Vaccine Group. We seek to improve the understanding of the roles played by individuals and groups in their interaction with healthcare practice and medical research. A particular focus lies on studying attitudes and behaviour towards vaccination in society, policy, and media, across time and geographies.

About Us

The Vaccines and Society Unit (VAS) is a multidisciplinary research centre that aims to improve understanding of the roles played by individuals and groups in their interaction with healthcare practice and medical research.

The unit aims to produce theoretical and empirical research in social sciences and create a bridge to public health issues through policy advice, interventions, and public engagement. We draw on a variety of disciplines from sociology, history, behavioural science, health economics, and public policy to combine a wide set of tools and literatures. Further, being hosted by the Oxford Vaccine Group (OVG), benefits from the unique opportunity to interact with vaccinologists, epidemiologists, immunologists, and clinicians.

A particular focus is on studying actors’ attitudes and behaviour towards vaccination in society, policy, and media, across time and geographies. More broadly, our interests are also in a wide range of public health topics, including issue prioritisation, disease history, and social mobilisation.

Our research unit runs regular research seminars, has ongoing collaborative writing groups on a wide range of topics, and frequently hosts visiting researchers.

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Latest News

News
August 3, 2023

Special Issue for Medical Education Online

When the vaccinators won’t get vaccinated: vaccine hesitancy, (mis)information & healthcare workers Guest editors: Prof Samantha Vanderslott, Associate Professor in Vaccines and Society, University of Oxford, UK Dr Sam Martin, Research Fellow in Digital Sociology, UCL, UK Dr Sally Frampton, Humanities and Healthcare Fellow, University of Oxford, UK Prof Patricia Kingori, Professor in Sociology and Global Health Ethics, University of Oxford, UK This proposed…
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News
January 24, 2023

Childhood vaccine mandates: are they tackling the right problem?

Prof. Katie Attwell was our first visiting researcher to the VAS Unit during January. She gave several public talks, including a lunch time lecture on 'Childhood vaccine mandates: are they tackling the right problem?' at the Oxford Martin School.
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News
January 20, 2023

Inaugural Vaccines and Society Workshop

Our inaugural workshop at the Oxford Martin School was well attended, with a range of speakers, chairs, and participants covering four main topics: Public Policy; Media and Social Media; Public Attitudes and Engagement; Healthcare and Hesitancy.
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The Team

Click a team member to read their bio

Unit Lead

Assoc Prof Samantha Vanderslott

Samantha Vanderslott leads the Vaccines and Society Unit (VAS), based in the Oxford Vaccine Group at the University of Oxford. She is a health sociologist and Associate Professor working on topics at the intersection of health and society.

Samantha is an internationally recognised researcher with over 30 peer-reviewed publications (including in journals such as Social Science and Medicine, Lancet Public Health, BMJ Global health, and Sociology of Health and Illness). She has given policy advice to various governments and international bodies, and frequently appears on media discussing public health issues.

Her research currently focuses on public attitudes and decisions on vaccination, particularly in relation to pro-vaccination behaviours and vaccine acceptance. Prior, she worked on the study of neglect in attention on public health issues, summarised in her book Attention and Responsibility in Global Health: The Currency of Neglect, for which she conducted field work in Brazil and China.

She primarily draws on Science and Technology Studies, Medical Anthropology, Public Policy, and Political Economy in her work. Samantha holds a PhD from UCL (University College London) and has held visiting positions at the Harvard Kennedy School of Government and the Brocher Foundation in Geneva.

Research fellow

Dr Sam Martin

Sam Martin is an experienced Digital Sociologist and Digital Analyst with 10 years of expertise in using creative digital methods to analyse Big Social Data and Big Qualitative Data in the fields of digital epidemiology and digital global health.

She is research consultant and digital analytics lead at the Ethox Centre, based in the Big Data Institute at Oxford University, as well as the Oxford Vaccine Group – where she works with an international team of academics on Vaccine Hesitancy amongst healthcare workers, the world of Digital Misinformation, Disinformation and Revelatory Fakes.

She has also been an Alan Turing Research Fellow (Warwick affiliate), looking at the complexities and temporalities of Big Data, as well as Digital Analytics lead at the Vaccine Confidence Project (LSHTM), where she used machine learning and sentiment analysis to research the nuances of sentiment in vaccine confidence discourse across the global diaspora.

She is a research fellow on the John Fell-funded project  “Vaccine Hesitancy and online misinformation consumption and distribution among frontline healthcare workers”.

Senior Digital Advisor & DPhil Candidate

Kate Joynes-Burgess

Kate Joynes-Burgess is a Wellcome Trust scholar and doctoral researcher at the Oxford Internet Institute’s Programme on Democracy & Technology (DemTech) and OVG. Her research project deploys mixed methods—including digital ethnography, participant observation and content analysis—to explore the contextual influence of online misinformation upon vaccine hesitancy in the UK. Kate commenced her DPhil in Information, Communication and the Social Sciences after more than 15 years in digital and health communications, most recently as European managing director of digital at global agency, Burson Cohn & Wolfe, which she continues to serve as a senior advisor on digital innovation and integrated media.

Adjunct Assistant Professor and DPhil candidate

Dr Jonathan Kantor

Jonathan is a clinical epidemiologist, micrographic surgeon, and dermatologist, with a strong interest in health outcomes, instrument development, and behavioral epidemiology. He is editor of the Journal of the American Academy of Dermatology International, published by Elsevier, and has authored over 100 peer-reviewed articles and book chapters. Jonathan is also the author/ editor of four textbooks published by McGraw-Hill and a two-time recipient of the AAD Presidential Citation. He is passionate about global health and developing robust and valid instruments to better study some of the most fundamental questions in public health, including better delineating patient, public, and other stakeholder attitudes and beliefs. His interdisciplinary work at Oxford centres on developing instruments to assess public acceptance of alternatives to traditional needle and syringe-based vaccination in order to explore creative workarounds to the challenges of vaccine hesitancy.

Research assistant

Noémie Déom

Noémie Déom is an anthropologist interested in experimental care, the use of emerging technologies in health care, and patient/health care providers relationships. She previously received a MSc in Social Anthropology from the University of Oxford, and an MSc in linguistics from the Sorbonne-Nouvelle University. She spent several years teaching in France,  Switzerland, Australia, and Hong Kong. She is a research assistant on the John Fell-funded project  “Vaccine Hesitancy and online misinformation consumption and distribution among frontline healthcare workers”.

Vaccine Knowledge Manager and DPhil Candidate

Charlie Firth

Charlie is a Vaccine Knowledge Manager for the Oxford Vaccine Group (OVG) and Vaccine Knowledge (VK).  He has strategic oversight of the VK with the aim of expanding the VK in the UK and globally, as well as working to produce a range of complex scientific communications materials that are backed up by the latest psychological research into vaccine decision-making for varying audiences. The aim of these is to target vaccine hesitant groups online and in-person through community engagement.

His day to day responsibilities include developing and delivering evidence-supported communication and public engagement strategies; overseeing the production of materials for vaccine knowledge and vaccine awareness campaigns; identifying and engaging stakeholders and collaborators; supporting applications for research, funding and grants; and analysing and evaluating current communications activities to inform future strategies.

Research Associates & Academic Visitors

Dr Claas Kirchhelle

Claas Kirchhelle is a Lecturer in the History of Medicine at University College Dublin and Martin Fellow at the University of Oxford’s Martin School. His interdisciplinary research combines historical and biological approaches to analyse the global history of infectious diseases and the 20th century modification of our microbial environment. Over the years, his research in Oxford has focused on the global history of antibiotic use, resistance, and regulation and the implications of history for antibiotic governance. Claas has curated award-winning exhibitions on the history of antibiotics (‘Back from the Dead’, 2016-2017). Sponsored by a Wellcome Trust University Award, his new research projects at UCD explore the history of animal welfare science as well as the global history of typhoid, epidemiological surveillance, and microbial collections. Claas is a research associate at OVG and Co-PI on “Typhoid, Cockles, and Terrorism”.

Prof Patricia Kingori

Patricia Kingori is a sociologist whose primary expertise lies in exploring the everyday ethical experiences of frontline workers in global health. Her research interests intersect the sociology of science and medicine, STS, bioethics and she has extensive experience of undertaking critical examinations of ethics in practice in different countries in Africa and South East Asia. This work has been supported through various funders, including the Wellcome Trust and the Grand Challenges Research Fund (GCRF). Patricia is a PI on the John Fell-funded project “Vaccine Hesitancy and online misinformation consumption and distribution among frontline healthcare workers”.

Dr Sally Frampton

Sally Frampton is a historian of medicine and healthcare, primarily working on Britain from 1750 onwards. She has a long-standing interest in the history of surgery and has written extensively on surgical risk and innovation. Her current research explores the global development of medical journalism as a specialist form of writing in the nineteenth and early twentieth centuries, and how it has shaped the meaning of medicine. She also writes about the history of first aid and how it became a cultural phenomenon in Victorian Britain. As Humanities and Healthcare Fellow she works on fostering greater interdisciplinary collaboration at the University between humanities researchers and the Medical Sciences Division, including through the ‘Infecting Minds’ project. Sally is a Co-I on the John Fell-funded project “Vaccine Hesitancy and online misinformation consumption and distribution among frontline healthcare workers”.

Asst. Prof. Katharina T Paul

Katharina is a senior postdoctoral fellow and lecturer at the University of Vienna (Faculty of Social Sciences, department of Political Science). She is interested in vaccination policy and its role in Austrian politics as well as the broader EU context. In June 2021, she was awarded a START Prize by the Austrian Science Fund (FWF). The project is titled Valuing Vaccination: A multi-sited policy valuography and VAS is a collaborating on this project.

Dr Alex Bowmer

Dr Alex Bowmer is a OneHealth/Veterinary Public Health specialist and Medical Anthropologist. His ongoing research explores the influence of local knowledge on health seeking behaviours and vaccine uptake, understanding the risks posed to public and animal health surrounding the collection, scavenging and consumption of ‘wildmeat’ in Uganda and DRC, and developing novel community-based disease surveillance systems. He also assists with clinical trial design for novel OneHealth vaccines, such as those for Rift Valley Fever (RVF), work alongside the United Nations (UN) in science communication for COVID-19 vaccine uptake, and advice on multiple projects regarding human/wildlife conflict. 

Dr Carly Collier

Carly Collier is a postdoctoral research associate at University College Dublin and a researcher on Typhoid, Cockles, and Terrorism: The Turbulent History of Anglo-Irish Typhoid Control. Her background is in the visual arts and material culture (PhD Art History, University of Warwick 2014); she was previously, first, Assistant Curator of Prints and Drawings (2016-2020) and then Assistant Curator of Photographs (2021-2022) at Royal Collection Trust where she curated the touring exhibition Victoria & Albert: Our Lives in Watercolour (2019-21) in commemoration of the bicentenary of the births of Queen Victoria and Prince Albert. She has published widely on subjects including British taste and art collecting in the nineteenth century and the early use of photography as an art historical tool. 

(Visiting from January 2023)

Assoc. Prof. Katie Attwell

Katie Attwell is an ARC Discovery Early Career Researcher Award Fellow, senior lecturer and academic researcher at the University of Western Australia (UWA) School of Social Sciences. She specialises in mandatory vaccination policy across Australia, Europe and The United States of America, researching the tactics their governments use to motivate people to vaccinate, how policies make it to the agenda, how they are designed, how they differ, and how they work.

(Ongoing Academic Visitor)

Dr Tonia Thomas

Dr Tonia Thomas joined the Oxford Vaccine Group in 2019 as Vaccine Knowledge Project Manager, and since February 2022 she supports the project as an academic visitor.

She has a specific interest in vaccine delivery in humanitarian settings. She maintained the Vaccine Knowledge Project website and led the communications strategy for vaccine awareness at Oxford Vaccine Group. She has undertaken quantitative and qualitative research to understand vaccine attitudes and to identify the most effective communication tools for vaccination campaigns.

She has been actively engaged with the public, health professionals, and key stakeholders to share knowledge on vaccine development and vaccine attitudes and collaborated with clinical investigators and social science researchers to ensure the work utilises the most relevant evidence-based approaches.

She has also led the Patient and Public Involvement Advisory Group at OVG, including the development of the group’s PPI Framework.

(Visiting 2023-2025)

Dr Austin Stevenson

Austin Stevenson is a philosophical theologian who is interested in the way that philosophical ideas interact with religious beliefs to impact contemporary society.

He is a Junior Research Fellow in Religion and the Frontier Challenges at Pembroke College, Oxford. His current research concerns vaccine attitudes and religion, particularly the ways that theological concepts and methods can aid in understanding, characterizing, and impacting vaccine attitudes.

Austin holds a PhD from the University of Cambridge and is currently a visiting lecturer at London School of Theology and the Faraday Institute for Science and Religion.

(Visiting from April 2023)

Prof. Janice Graham

Working in the field of emerging biotherapeutics and vaccines in Canada, Europe and Africa, medical anthropologist Janice Graham studies safety, efficacy, and trust in the construction and legitimization of evidence for clinical research and regulatory practice. Her research draws upon science and technology studies, health technology assessment and bioethics. She has written over 100 publications, 28 technical reports, 300 scholarly papers and presented evidence to the Science Policy Directorate, Office of Legislative and Regulatory Modernization, Parliament of Canada, World Health Organization, and United Nations on open data, public health, regulatory practice and epidemic emergency response.

Key Collaborations

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